Pee Ell India: Crafting Cookware Excellence

PEE ELL INDIA stands as a trusted name in the Indian kitchenware and cookware industry, known for blending timeless craftsmanship with modern innovation. Founded in 1978, the company is the result of the shared vision of Manak Bansal and Pawan Bansal, alongside their life partners Anita Bansal and Lata Bansal—a family driven by the belief that cooking is not just a task, but an emotion that brings people together.

Their journey began with a spark of inspiration—watching skilled artisans bring life to metal, transforming it into vessels that become an essential part of every home. For homemakers like Anita and Lata, these were not just utensils, but companions in the kitchen. That very warmth and meaning gave birth to the idea of building a brand that touches lives through quality, care, and purpose.

From this foundation, PEE ELL INDIA grew into a powerhouse of innovation and trust, proudly introducing its flagship brand Hocks, known for durable, efficient, and elegant kitchen solutions. We are committed to offering high-performance cookware and kitchenware made with precision, using premium raw materials and backed by advanced manufacturing technologies.

With a strong global distribution network, we serve not only households but also extend our expertise to hotels, restaurants, food processing units, corporate kitchens, and institutional catering. At the heart of our journey is a deep-rooted passion—for cooking, for craftsmanship, and for delivering value that lasts a lifetime.

COMPANY OVERVIEW

Our Vision

Our vision is to be a trusted leader in delivering high-quality, affordable, and durable kitchenware for every home. We are committed to using premium raw materials, maintaining genuine quality, and continuously evolving to meet the needs of modern kitchens—while inspiring our team, partners, and customers through reliability, innovation, and value.

Our Mission

Our mission is to exceed customer expectations by providing quality cookware products that deliver excellent value for money, while also fostering the long-term growth and viability of all segments of the company—for the benefit of our employees, customers, shareholders, distributors, suppliers, and partners. We aim to build lasting relationships with distributors, hotel chains, restaurants, ecommerce brands, and marketplaces by offering reliable, affordable kitchenware solutions and total customer satisfaction..

For over 40 years, PEE ELL INDIA has stood strong in the kitchenware and cookware industry—led by our core values: Precision, Transparency, Quality, Commitment, Innovation, and Speed. We’ve adapted to changing trends, embraced technology, and stayed true to what matters most: creating reliable products and meaningful relationships. From concept to kitchen, every product is thoughtfully designed to meet real-world needs with long-lasting performance. Our commitment extends beyond manufacturing. We believe in creating an environment where every employee feels valued, every partner feels trusted, and every customer feels heard. At PEE ELL INDIA, we don’t just make cookware—we deliver confidence, care, and excellence into every home.

Suraj Bansal & Ketan Bansal (Directors)

Founder's Note

OUR JOURNEY

Why Choose Us ?

Precision

Recognized as a trusted name in the kitchenware and cookware industry for over four decades, PEE ELL INDIA has built a reputation grounded in quality, durability, and innovation. Our consistent commitment to excellence has earned us a strong presence in both domestic and international markets, with the trust of distributors, retailers, and end users alike. Backed by positive word-of-mouth and long-standing B2B collaborations with leading corporates and industry players, we are known not just for our products, but for our ethical practices, timely deliveries, and responsive customer support.

Transparency
Quality
Speed

Manufacturing Excellence

At PEE ELL INDIA, we take pride in our technologically advanced, precision-driven manufacturing ecosystem. Spread across a 30,000 sq. ft. facility, our current production capacity reaches 3,000 units per day, with scalable infrastructure to expand up to 5,000 units when required.

Our facility is equipped with high-performance hydraulic presses, CNC machines, and polishing systems to ensure dimensional accuracy, uniform finishing, and production efficiency. We integrate advanced Japanese technology in key processes to enhance product durability and thermal efficiency.

A dedicated R&D and Tooling Division continuously works on material innovation, ergonomics, and functional design to develop next-generation cookware. Every batch undergoes rigorous quality assurance checks including leak tests, pressure endurance tests, and surface finish analysis, complying with ISI standards and beyond.

With optimized workflows, skilled technicians, and sustainable practices, we consistently deliver cookware solutions that are both reliable and future-ready.

Manufacturing Capabilities

At PEE ELL INDIA, we employ advanced machinery and cutting-edge technology to ensure precision, quality, and efficiency in every product:

Hydraulic Deep Drawing Presses

CNC Machines

Polishing and sunglazing Machines

Leak Testing Equipment

Brazing Machines

Laser Engraving Machines

Our current manufacturing capacity stands at 3,000 cookers per day, with the flexibility to scale up to 5,000 units daily as per demand.